Designed and delivered multi-channel campaigns across CRM, digital, OOH, and social — partnering with creative leadership, copywriters, and stakeholders to take work from brief to launch with speed and precision.
Maintained active co-branded partnerships with 7 major sports organizations — NFL, NBA, NHL, PGA, WNBA, NASCAR, and UFC — executing creative that met both DraftKings' standards and each league's brand requirements simultaneously.
Creative Direction: Kelsea Ashworth & Tom Herrera
Designed promotional campaigns for DraftKings Casino — the #1 online casino in America — producing brand-aligned creative across channels in a high-volume, fast-turnaround environment.
Collaborated with copywriters, project managers, and creative leadership to move work from brief to delivery with consistency and speed, across competing deadlines.
Creative Direction: Nick Devine & Brandon Gant
Designed social content for DraftKings' owned channels with a clear performance goal of driving engagement and product interaction.
Ensured visual consistency across platforms in close partnership with marketing and creative, maintaining brand coherence at the pace and volume social demands.
Contributed to the design system for INBOUND 2017 — HubSpot's flagship conference with 21,000+ attendees — producing event identity across badges, apparel, interactive installations, and signage at scale.
Creative Direction: Kara Myrick & Matthew Watkins
Built scalable iconography systems across multiple brands and industries — designing for consistency, usability, and longevity, not just aesthetics.
Designed and maintained web experiences across HubSpot's marketing site and internal tools. Worked at the intersection of brand, performance, and scale.
Each project sharpened my ability to turn design systems into conversion-ready, production-quality work.
Poster created for the screening of the film "Design Disruptors" by InVision at HubSpot HQ offices.
Designed a series of marketing infographics for HubSpot, transforming complex data into clear, engaging visuals.
